Casa do Chascada was born out of Ana Maria Moreira’s entrepreneurial spirit. When she found herself unemployed at the age of 40, the producer and creator of the brand decided it was time to launch her own project.
After some training and workshops, Ana decided that the production of Shiitake mushrooms would be her future. The entrepreneur drew up her plan and created Casa do Chascada.
The goal of this project was the design and development an online store to help Ana sell this amazing product. Designed and developed from scratch using WordPress, Woocommerce and Bootstrap.
VISUAL IDENTITY
Colours and Typography
Lato Medium
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
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Lato Light
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
123456789*?!”#@%&
Lato Thin
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
123456789*?!”#@%&
Simplicity - Mouse hover to see product's nutrition table
MOBILE VERSION
SOCIAL MEDIA
Thoughts & Takeaways
Final thoughts & Takeaways
It’s easy to think that a clean website is simple, but the truth is that it requires a lot of work to do a clean and functional website. I love the final product and it represents Ana and her product perfectly.
Solutions
One/two clicks quick shopping experience
Clean and Elegant
Visual representation of the process
Achievements
The online store was a sucess and increase the sales 70%
Quality of development, the website is live since 2017 and requires low maintenance
